iTunes could get flexible pricing thanks to rumoured HBO deal - Tech Digest
According to sources, HBO could begin selling TV shows on the US iTunes Store at variable prices. Until now, TV shows and music has been sold at fixed prices, and that was, in part, the reason why NBC pulled some of its shows from iTunes last year. Apple's current thinking is that a single price for this content, regardless of whether it's a new release or archive, makes it simpler for the consumer...
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