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Radiohead's response to Trent Reznor's 'insincere' taunt? Copy his UGC idea for In Rainbows videos - Tech Digest
Yesterday we told you about NIN front man Trent Reznor's creative call to arms, giving fans the opportunity to create their own videos for the band's new album 'Ghosts I-IV'. Well, less than a week after Reznor called them 'insincere' for the 'bait and switch' tactics used in the release of their own record, In Rainbows, Radiohead have taken a leaf out of his book, photocopied it, and started their own UGC competition.