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Shorts Night: Push and Pull - Pluk de Nacht
No, don’t worry, this year’s Shorts Night is not about the push-pull strategies of the marketing world. Pluk prefers to look beyond the market-based approach. Because let’s be honest: attracting and repelling, isn’t that what most of life is about? This is made instantly clear when you turn them into adjectives – ‘attractive’ and ‘repulsive’. …