Fanocracy - Turning Fans into Customers | Phillip Stutts
In the just released book, Fanocracy, David Meerman Scott and Reiko Scott will teach you how to be a marketing outlier in a world of followers. They will prove it. By following Fanocracy’s examples and principles, you will not only gain more customers, you will 100x their lifetime value. Want to learn how to take your marketing game to the next level?