Driverless Car - luciano petullà
Promises and nightmares around autonomous vehicle In a world appearing always more chaotic, driverless vehicle project seems highly supponent in its desire to completely automate cars eliminating human driver, meaning implementing cars which are able to master all surrounding events to smoothly arrive to the suggested targeting place. We will get into the car without worries, and our intent will be only to relax and engage in some ways, sure to be carried wherever we asked, closed in a sort of cocoon that works both as a form of teletransportation and as immunization from the simpatethic contaminations of life events. Warned by the continuous procrastinations regarding real product/service launches, I suspect that automotive industry is more interested in the collateral benefits of overall project instead of the final goal. Being an industry capable to move huge investments, as well as launching exaggerated challenges, we could agree with this strategy. On the other hand, what is our user experience as car owner nowdays? For the majority part of worldwide population that dwells in the metropolitan areas is only in advertising that cars go smoothly and silently through lush and fluid landscapes. Meantime, in the same promise lands of new autonomous cars...
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