immersionneuro.com
Exclusive: Your brain is lying to you about Super Bowl ads. This neuroscientist can prove it - Immersion Neuroscience
The best commercial of the 2018 Super Bowl according to the almighty USA Today Ad Meter was Amazon’s “Alexa Loses Her Voice,” a hilarious look at what might happen if certain celebrities were given free reign to voice the digital assistant. The Ad Meter, which for many CMOs is the only measurement that counts, is based on …