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Turkey's "Mrs. Energy" Campaign Should Lose Gender Roles, Columnist Says - Green Prophet | Impact News for the Middle East
“Empty your vacuum bag often” urges Mrs. Energy (“Energy Hanım”) in this advertisement. An energy conservation campaign recently launched by the Turkish Ministry of Energy and Natural Resources and the Ministry of Family and Social Policies has already aroused ire among female commentators in the country. The plump poster-wife for the campaign always appears in domestic …