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Ikea Increases Israeli Design Awareness, but What About Sustainable Design? - Green Prophet | Impact News for the Middle East
After ten years in Israel, what is Ikea’s regional legacy? When the Swedish affordable home furnishing company, Ikea, came to Israel ten years ago, it filled a void. The store filled the need for a more approachable, affordable place for Israelis to furnish their homes and experiment with interior design. Former Ikea Israel CEO Dov …