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The Diderot Effect - The Greening of Gavin
Over at the Simple Green Frugal Co-op, I have written a new and original essay about a psychological effect that I stumbled upon, called the “Diderot Effect”. It is one of those things that advertisers try to tap into to trick us into becoming rampant consumers. It tricks us into buying crap we don’t really need, with [Continue Reading …]