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eMobile: "New age" mobile operator innovates - Why should business in Japan be more difficult than elsewhere?
“New Age” mobile operator eMobile started with a “green field” nationwide HSDPA 3G network offering commercial services since March 31, 2007. By August 2008, eMobile has attracted more than 750,000 subscribers. eMobile‘s network covers about 85% of Japan at this time. At an investors conference, eMobile‘s CEO recently explained, how his company could reduce the …