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MINISO: A better Daiso than Daiso? - Describee
MINISO entered the Singapore market late last year with some fanfare and much ridicule. With a logo with the same shade of red as Uniqlo, a name that one would naturally associate with Daiso, and a tagline that looks like MUJI, on top of the fact that MINISO isn’t quite Japanese despite what they insist, ... Read moreMINISO: A better Daiso than Daiso?