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Fostering a credit union’s highest returning asset: Credit cards - CUInsight
What is a credit union’s highest returning, yet often least optimized asset? If you guessed the credit card portfolio, you are correct. Consider this: Historically, credit cards easily represent among the highest yielding assets in most credit union loan portfolios, generating upwards of 3.5 to 5.5 percent ROA according to portfolio data from Advisors Plus. …