What is Digital Marketing? | | Aurosign
Digital marketing is a way to market your business, brand or product through a digital channels spesifically internet. The obvious advantanges of digital marketing is, it offers two ways communication between brand and consumers. Digital marketing lets people talk to brand directly through various media, including website, social media, messaging system, etc., making conversation a lot easier and faster. This is also one of its main differences compared to traditional marketing channels such as radio and TV. Why Digital Marketing is Important? In the last decade, internet has became part of our daily lifestyle. We access internet everyday. From finding information through search engine, talk to family and friends and socializing with people. We even make friends with strangers which we never met. Since it is already a crowded space, businesses and marketers began to consider internet as an effective medium to introduce and increase brand awareness. There are many features that make