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Crafting a Powerful Set-Up | Writers In The Storm
Becca Puglisi As authors, we all know the importance of engaging our audience within a book's first few pages. It's called grabbing the reader: captivating them in a way that makes them want to stick with the story to its end. Michael Hauge prefers the term seducing: "Everybody likes to be seduced; it's a gradual, enjoyable, and emotionally involving experience that thoroughly captures our attention." (Writing Screenplays That Sell) Whatever your terminology, drawing in readers is a vitally important process that needs to happen at the beginning of your story. Also called the set-up, it's everything that occurs before the all-important catalyst that propels your character out of his regular world into a new one. According to Blake Snyder (Save the Cat), the set-up should consist of roughly the first 12% of your story. This is a guideline that you can set in stone or take with a grain of salt, depending on your plotting/pantsing style. But 12% is a good rule of thumb because it's