Powerful Strategies to Use In Marketing To Generation Z
The term Generation Z or Gen Z refers to those people who are born during the mid-1900s and early 2000s. Other terms used include Post Millenials, Homeland generation and iGeneration. They are the teenagers of today's generation in their early 20’s. At this age, they are starting to enter the workforce. Their earning potential increases as well as their buying power. Regardless of whatever niche, Generation Z will greatly influence business growth. Why Gen Z is Important for Your Business? Gen Z makes up 29.5 percent of the population in the United States and foreseen to rise up to 40