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Haute Halloween and Fall™ 2020 — Trend & Color Forecast - The Trend Curve™
Halloween means BIG business. How big? The National Retail Federation reported $9.1 billion in total sales in 2018. Costumes had the largest piece of the action with $3.2 billion in sales, followed by $2.7 billion in decorations, $2.6 billion in candy and .4 billion in greeting cards. These numbers suggest that the market has plenty …