LEGO Company Set To Own Legoland Parks/Merlin Entertainments - Theme Park University
In a deal that has shocked the theme park industry, the Danish-based LEGO company has struck a deal with Merlin Entertainments to the tune of $6 billion. The deal is pretty fascinating in a lot of ways, but let’s back up a bit. Merlin Entertainments is the largest operators of theme parks and attractions in Read the full article...
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