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Trying to understand Real-Time Bidding (RTB) process? Read this layman's guide. - stuarte
Real-Time Bidding, otherwise known as “RTB”, is an online marketing strategy and tactic that can be confusing for those that might not have the advertising basics, and even complicated for those that have ad tech grounding. That’s because RTB has many parts that you also have to grasp. These other components include ad exchanges and... Read more →