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Cool video: How a Brazilian footwear company creates brilliance on a building | Amy Spreeman Communications
Check out what Brazilian footwear company Melissa did to build its brand, one Post-It Note at a time. The company turned the side of a building in São Paulo into a mega-huge movie screen to broadcast its noteworthy brand: From FastCo.Design: Twenty-five animators worked for a steady five months, stamping sherbet-colored notes on the U-shaped …