How to Use Instagram Storytelling for Live Events - Sponsorship Events
The phrase "A picture tells a thousand words" is especially true when it comes to live events. As a meeting planner you could tell someone all day long about how great your latest conference was, but it's never quite the same as being there. A picture or movie is the closest you can get to the action without jumping on a plane to attend. So, if you want to entice others to be at your next conference, you have to "show, not tell". And the trick to effective storytelling is how to capture the essence with a single image.