Golfsmith Home Page Enhancements | Samantha Soper
The Golfsmith home page (HP) enhancements were an ongoing, constantly evolving project. Luckily, I had the opportunity to lead a huge overhaul of the strategy and design of the HP in 2016. Offer sections were cut. Content marketing sections and featured categories were brought in. And engagement and conversion increased because of it. Learn moreRead More