quintessentialbrands.com
GREENALL’S ROLLS OUT PRICE-MARKED PACKS FOR WILD BERRY FLAVOURED GIN
The UK’s no. 3 gin brand, Greenall’s Gin, has announced that it will be rolling out price-marked packs (PMPs) for its best-selling Greenall’s Wild Berry Pink Gin across the UK convenience channel from November, with the new packs available for the special price of £15.99. Through the introduction of the new packs, Greenall’s aims to build