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¿Hablas Español? 9 Steps to Hispanic Marketing for Financial Institutions
SUBSCRIBE TO THIS FINANCIAL MARKETING BLOG At 52 million people strong, Hispanic or Latino Americans are roughly 16.7% of the U.S. population and the second-largest ethnic group. If you are in Texas, Florida, New Mexico, Nevada, Florida or Arizona, more than 20% of your population likely speaks Spanish. It is the native language of