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Makey Awards 2012 Nominee 12, Atmel, Most Hackable Gadget | Make:
Last year, when Phil wrote his widely-read Why Arduino Won column, searching "arduino" on the Atmel website didn't return even a single hit. Since that time, Atmel has started taking notice, linking out to Arduino resources from their "Education" pages, issuing their own press releases to support important Arduino-related events, sponsoring Arduino-themed contests, and more. They joined us at BAMF 2012 and we are looking forward to seeing them, again, at World Maker Faire NY at the end of this month.