gregvalerio.com
Fairtrade Gold. It's easier than you think. - Greg Valerio
First published in Facets – The Company of Master Jewellers Magazine. Since its launch in 2011, the Fairtrade gold story for miners & jewellers has slowly gathered momentum across the UK. The launch (2011) was a mixed bag of great enthusiasm for the idea of Fairtrade’s first excursion into certifying precious metals, coupled with early teething problems on supply and an extraordinarily high gold price. Well these realities are no longer a part of the Fairtrade story. In fact Fairtrade have travelled a long way in the last three years and the aim of this article is to highlight how jewellers and suppliers can support the growing Fairtrade movement in the UK. Fairtrade’s vision is that certified gold and precious metals from artisanal and small-scale miners will become embedded into the very fabric of the jewellery supply chain. It is Fairtrade’s belief that every jeweller, jewellery company and brand, whatever their size or shape, should be able to access the benefits of the world’s only consumer facing certification scheme in the jewellery trade. It is their ambition to see the entire fabric of the jewellery trade systemically embedded with the Fairtrade gold and precious metals offering. This way we can all …