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The 4 most costly marketing mistakes to avoid | Graziani Multimedia
Many companies will say that what they need most is more leads, but we've found that leads are only part of the story. One of our clients really wanted to focus on cleaning up their email list and capturing more leads on their website. They also wanted to do a better job of following up with trade show leads and add them to their contact database. We implemented and inbound marketing strategy with them and the results seemed to be outstanding.