How To Get 1000 True SuperFans With Kevin Kelly
The concept of the True Fan or SuperFan was birthed from scientist and Wired magazine editor Kevin Kelly in the late 1990s. His idea was that success wasn't a matter of having millions of fans, but a smaller group of supportive and passionate individuals. He joins us to talk specifics on this concept and how technology will change in the next 20 years for building tribes of superfans.