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Brand Love Is Bullsh*t... So Now What Do We Do? Five Things. - Comosevende. Consultoria e Interim Management: estrategias, marketing y ventas
As marketers, we want to work to build one of those iconic brands. A brand people love. You know... Apple. A brand that customers would walk across hot shards of iPhone screens to buy. The brand customers simply can't and won't live without. However, the idea that people love brands and they are hopelessly devoted ...
Davide Menini