How to Develop a Competitive Edge in Commercial Real Estate Brokerage | Commercial Real Estate Training Online
In commercial real estate brokerage, there will be plenty of competing pressures across your property market and within your territory. There will be other agents chasing your business and your clients; your clients will quite likely be influenced by the confusing pressures of the property market and the economy. They need help. Keep control of your listings and your clients through a strategic approach of service, information, negotiation, and contact. Each year, the real estate market will be changing due to local pressures of prices, rentals, supply, enquiry and demand. All factors need to be monitored and tracked; you can use that information to your advantage as part of any listing presentation or negotiation. As you pitch and present ideas and concepts to your clients and prospects, adopt a visual approach with graphs and statistics to explain the changes in all those market trends and factors. Show the client what you see, what is happening, and how their