Four Essential Brainstorming Strategies for Commercial Real Estate Brokers | Commercial Real Estate Training
In commercial real estate brokerage, the opportunities for new business, listings, and clients are always available if you are diligent in your business processes. Look deeply into your area of property expertise and your location, and then build some systems around your activities. Let's get started with this idea. Try to answer these questions first: What are you good at as a property specialist? Why should people want your services? Who are your clients by type and business frequency? Where are your clients and prospects located? What is your prospecting model and how can it be improved? Brokerage Opportunity Indicators In simple terms, you can 'brainstorm' active brokerage opportunities, and should do so regularly. Here are some ways to do that: Market Activity – Determine what the property market is doing with current construction, future supply, local demand, and active enquiry. There will be pockets of property activity or zones of dominant property churn. Find ou