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Cybersecurity: The Other Side of Data-Driven Customer Experience´╗┐ - The Protiviti View
Which of these statements is true? “Customers love when retailers provide them with a better shopping experience. Online, customers value the convenience of buying and shipping merchandise with a few clicks; personalized cross-selling and upselling features seem to read their minds. In stores, customers enjoy generous return policies enabled by retailers’ records of their past …