basschristopher.com
CHAPTER 2: LEAD GENERATION - Bass Christopher And Associates
2: Lead Generation “By far the most efficient approach to deal with your leads is always to use a process that automatically brands you, supplies worth to your prospects follow up with them, and sorts out the uninterested people”. – CallBox Inc – Jeffrey Gitomer is famous for saying, nothing happens until a sale is made. While this is absolutely true, without a lead, no sale can take place, however. This meaning is simple. …