99percentinvisible.org
Separation Anxiety - 99% Invisible
“Für Elise” is one of the world’s most widely-recognized pieces of music. The Beethoven melody has been played by pianists the world over, and its near-universal recognition has been used to attract customers for companies as big as McDonald’s and as small as your local ice-cream truck. But if you hear the song playing on the streets of Taiwan, accompanied