theepochtimes.com
Neuromarketing in the Age of iPhones
Marketers are hoping to capitalize on biometric data that can reveal feelings we may not even know we have—or would rather not share. The field of neuromarketing could be on the verge of a breakthrough with the latest smartphones and wearable tech. In the past, neuromarketers operated on the fringes of credibility, but that could …