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Bottle As a Message: Why Glass Is the Clear Choice for Beverage Packaging | Spirited Magazine
Today’s glass bottle manufacturers seek to shatter customer expectations by providing artistically rendered products that both reflect centuries-old traditions and embrace modernity, all while addressing the critical functions of preserving taste and protecting contents from tampering. “Consumers consider glass to be the premium packaging material,” says Efrain Karchmer, director of new product development and innovation …