plarideljournal.org
CMC Brownbag presents Ms. Jeannica Mae Rosario - Plaridel Journal
Family Picture: A Study on the Influence of News Media on the Voting Public’s Perceived Image of Political Dynasties in the Province of Nueva Ecija 3:00 - 4:00 pm on April 26, 2016 at the CMC Auditorium This study aims to discover how the news media contribute to the voting public's formation of their perceived image regarding political dynasties. Results of the study show that although the news media agenda is not the same with the voters’ perceived image of political dynasties, the news media can still influence the public's perception of the issue through the amount of saliency it allots to political dynasty news.
UP College of Mass Communication