Who are you really trying to delight? - JK Hudson's User Experience Notes
Any UXer knows that part of the job in user experience is to delight the end-user. Step 1. Create a usable interface and flow. Step 2. Delight the user. It sounds pretty simple on paper but it’s fraught with pitfalls over the course of a project. The biggest problem I see time and time again … Continue reading "Who are you really trying to delight?"