Terms That Need To Be Killed Off - CPR Promotions
As members of the esteemed Communications Field I don’t think it’s lost on anyone that we fall into traps, ruts, patterns and other lawn hazards when it comes to naming features. Tommy Kramer had a great line: “”If everyone is doing something, DON’T DO IT.” So why would you have a weekend theme or prize term that’s been used by everyone else in town,