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Jind Fruit Co. Packaging | Chris Young Design, Art Director and Graphic Designer Vancouver, BC
A re-branded Jind Fruit Co., led to numerous other design projects — much work was to be done to design boxes, trays, clamshell labels and bags for Jind’s full product range. A vintage look and feel for the Jind brand had already been established through earlier work. This new packaging continued to refine those summer themes; summer nights, summer love, and summer flings. This vintage feel would be a little softer, more romantic — confident, but not trying to hard.