PR Challenges for Tech Companies Breaking Into the U.S.
The following article was published in the November, 2016 issue of O'Dwyer's, Vol. 30, No. 11, page 18. Technology companies based overseas often have a difficult time gaining traction among media and influencers in the U.S. Here's how a consistent communications program can change all that. By Matthew Pugh Over the last two years, we’ve received