Starbucks is opening its first store in Italy. Frappuccinos aren’t on the menu
Thirty-five years after a trip to Milan inspired American entrepreneur Howard Schultz to transform Starbucks, the coffee chain has finally arrived in Italy. Starbucks will open its first store in the country on Friday, cutting the ribbon on a massive "Reserve Roastery" in Milan that bears little resemblance to the small cafes frequented by Italians.