As Whole Foods merges with Amazon, local suppliers watch and worry
Whole Foods discovered Jenna Huntsberger's cookies in 2015. Treats from her bakery Whisked, then based out of a Washington, D.C., incubator for food startups, sold so well in the first store that more stores started calling. Huntsberger's products would eventually be sold in about 15 Whole Foods locations, and she had to move into a bigger space in order to meet the demand.
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