Why no Luke Skywalker TFA figure? 'Star Wars characters without lines don't sell'
// Would your son want to play with an action figure of Jedi Master Luke Skywalker, one of the central figures in the latest Star Wars film? Would your daughter? It’s too bad they don’t have the choice. Hasbro says it was to preserve plot secrets, but an industry insider said the choice was deliberate. The insider, who spoke on condition of anonymity, said the decision to exclude Luke was based on marketing assumptions and not for plot reasons. 'The market has clearly told us that fans are rejecting figures based on characters that have no lines in the film. When we were
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