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Bud Light Rita Case Study
Solutions That Drive Results 2/15-4/10/16 (8 weeks) across full network (2/1/16 - 3/27/16) M-F 3p-7p Brand Integration & Full Screen executions on Elevator Network 15X/HR Elevators, 20X/HR Lobbies Results - Pre/Post Over 1 in 3 Recalled the Ad Highest Ad Recall Among A21-29 +106%