4 Ways Targeted Marketing & Fishing Aren't So Different – NickRakhshani
“There is a fine line between fishing and standing on the shore like an idiot“ Steven Wright If I wanted to catch fish what would be the best way to go about it? I can pick a spot at random, let my line down with a cheap ol bait that I bought on special and then hope for the best. Am I going to catch fish this way? Maybe. Is this a sound plan? Certainly not! Unless I’m a firm believer in luck this strategy often results in frustration than anything else.