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Peer Pressure For a Good Cause? Ed Button Has an Ice to Pick With the ALS Ice Bucket Challenge - Never Daunted Radio Network
by Ed Button For those of you who haven’t somehow been on the internet in the past two weeks or so, the ALS Ice Bucket Challenge is a campaign that seeks to raise funding to fight amyotrophic lateral sclerosis (ALS), commonly known as Lou Gehrig’s disease. It’s a condition that affects voluntary muscle movement, and eventually leads to death. The “Challenge”, as it were, is…