How to Vet a Kickstarter Project – Part 2 | Maven Games
Last week we looked at the importance of checking the start and end dates of the project, the funding goal, the number of backers and the history of the project creator. Today we consider the contents of the Kickstarter page itself. Assuming everything else checks out, what should you look at next? In an ideal world, you would carefully read through the entire page, watch all the videos and then make your decision. However, in practice very few people have the time to do that (I certainly don’t!). So which bits should you focus on? The project video? The what’s-in-the-box photo? The rules? Let’s have a look… Does the theme/artwork grab you? This is more important for some people than others, but it is always important for me so I’m going to talk about this first. If the theme/artwork puts me off, I’m highly unlikely to back the game. Now you may think that watching the project video (at the top of the page) is a good way to ascertain this, but I almost never watch the project video. You should be able to work out what the theme is by reading the tagline under the project title at the...
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