The Changing Role of Public Relations: 5 Insights from the Global Communications Report 2017 - The Future of PR
In-house PR professionals, agency PR professionals and client-side marketers are known for their differences of opinion about the future of public relations. Key points that these stakeholders disagree and agree on are outlined in the Global Communications Report 2017, compiled by the USC Center for Public Relations and the Association of National Advertisers in consultationRead More