chrissagert.com
Visual Identity – Operator Ready
Client: Operator Ready Industry: Trades, Construction, Staffing Year: 2013 Role: Creative Director, Primary Designer Project Summary: New company that provides temporary staffing of heavy machinery operators for construction projects. Client discovery process and interviews with stakeholders resulted in the following directives: “Dependability, Reliability and Competence” “…a logo easily identified by those in the construction industry”…