10thyearseniors.com
Budweiser's FIFA World Cup "Trip Of A Lifetime" | 10th Year Seniors
by RENALDO MOSCOW, Russia - The FIFA World Cup is universally regarded as the global sporting event of a lifetime. To that end, Budweiser and the Bahamian Brewery & Beverage Company sent a lucky winner on the "Trip of a Lifetime." Anthony Bullard was selected as the winner of Budweiser's global promotion, and as the winner from the Bahamas, joined other winners from around the world for a week of football, fellowship and of course, beer, at the FIFA World Cup in Moscow, Russia. "I was always a Budweiser drinker, but when I saw the promotion I just happened to buy more than I used to do. I usually got a six-pack, but in this instance, whenever I went to buy Budweiser I bought a case," Bullard said, "I was playing softball and we have a deal - when you strike out, you have to buy a case. So, I have to say, this was one strikeout worked for me." The "Trip of a Lifetime" was just one aspect of Budweiser's "Light Up the FIFA World Cup" promotion aimed at global advertising